The thing you’ve got to understand is that I grew up being marketed to, so there aren’t many advertising tricks that work on me. Seriously. Ever since I was a child, companies have been telling me to buy, buy, buy—making me think, on some subconscious level, that my needs are the only ones that matter. And I believed it all. It wasn’t until years later that I realized how lonely this had made me, and that mere accumulation doesn’t lead to happiness. I finally understood that no company or product or advertising slogan could provide the companionship I needed. But it was too late. Decades of being told what to buy—and what to feel, and how to think—had left me numb. I carry that numbness everywhere now; I fear that it will never leave me. So, anyway. Maybe write a funny jingle about that?
River Clegg: How to Market to Me
Entries on Fridays
The Shape of Water. Dir. Guillermo del Toro. 2017
I can’t remember the last time I forgot everything else going on in the world at a movie. I loved this.
The B-Side: Elsa Dorfman's Portrait Photography. Dir. Errol Morris. 2016
If you're a kind of a "Oh, this'll be the same forever" person... or if you're a photographer and you're always nailing down what's the now... when you realize it doesn't matter how much you try to nail down the now, the now is racing beyond you.
— Elsa Dorfman